NPS Calculator (Net Promoter Score)

What is Net Promoter Score (NPS)?

Net Promoter Score (NPS) is a customer satisfaction metric that evaluates how likely customers are to recommend your product, service, or company to others. It's based on a scale of 0 to 10, where responses are categorized into:

• Promoters (9-10): Loyal enthusiasts who will recommend your business.
• Passives (7-8): Satisfied but not enthusiastic customers.
• Detractors (0-6): Unhappy customers who could harm your brand.

How to Use the NPS Calculator

1. Input the number of responses for each score (0 to 10).
2. Select "Calculate NPS" to compute your score.
3. Review detailed insights, including breakdowns and visual charts.

Understanding the NPS Calculation

The NPS score is calculated as the percentage of promoters minus the percentage of detractors. For example:

• If 60% of your responses are promoters and 20% are detractors, your NPS is 40.

The score can range from -100 (all detractors) to +100 (all promoters).

Why is NPS Important?

• Customer Loyalty: Identify loyal customers who drive word-of-mouth marketing.
• Early Warning: Spot potential issues with dissatisfied customers.
• Growth Insight: Understand how customer satisfaction impacts your growth.

FAQs

What is a good NPS score?

A score of 0 to 30 is considered average, 30 to 70 is good, and above 70 is excellent.

How often should I measure NPS?

Quarterly or bi-annually is common, but the frequency depends on customer interactions.

What should I do if my NPS is low?

Focus on reducing detractors by addressing pain points and improving the overall customer experience.

How Can This Calculator Help?

Using this NPS calculator allows businesses to:

• Quickly identify customer sentiment trends.
• Visualize response distributions with charts.
• Generate actionable insights to improve customer satisfaction.

By leveraging NPS effectively, you can prioritize strategies to retain customers, enhance loyalty, and fuel business growth.